14 Comments

A helpful breakdown, especially for writers looking to monetize their work in this digital world.

I believe that understanding your niche and how your voice resonates with your audience makes you more attractive to the right sponsors.

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author

Yes! And, from what I'm learning, having an engaged audience means much more than total views. Which is nice for small creators. 💪

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Thanks for sharing your experience.

What platform is attracting more sponsorships for you?

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author

YouTube, for sure. Medium is second. 👏

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I didn't expect Medium

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author

Yeah, it's slowly becoming an SEO tool for businesses.

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Oct 17Liked by Hudson Rennie

Great tips and resources as usual! Thank you!

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author

You're very welcome! 🙌

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Oct 17Liked by Hudson Rennie

This was helpful. Loved the breakdown and links. So much info to break down. I saved it so I can come back when I'm ready to level up.

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author

Awesome! 🙌

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Oct 17Liked by Hudson Rennie

Very insightful. Didn't know brands were using AI to scout for influencers, but it makes total sense.

Do you know of a good resource that benchmarks newsletter CPMs per industry/niche?

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author

I don't! But, I'll keep my eyes open for you. 🙌 Personally, I prefer to charge a flat rate based on how much time and effort I'll be putting into the project (factoring in my experience and level of audience engagement).

Every brand has different goals, so I try not to get bogged down in metrics.

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Thanks for sharing this valuable info, Hudson!

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author

You're very welcome! 🙂🙌

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